Occupli
— Putting Safety To Work
Occupli, formerly Chris Mee Group, are the largest provider of Environmental Health & Safety and Carbon Emissions Consultancy Training and Recruitment services in Ireland.
We were delighted to be asked to help with their brand refresh in order to reflect their recent name change, and represent the evolution from a compliance-focused organisation to a dynamic and forward-thinking leader in the field of health and safety.
The new logo represents Occupli’s pursuit of continuous improvement. It symbolises a journey of advancement through incremental steps. The mark captures the essence of their progressive mindset and represents their unwavering commitment to excellence.
At the heart of the new identity are dynamic patterns that embody Occupli’s modern and forward-thinking approach to health and safety. These patterns serve as visual metaphors for the constant pursuit of improvement.
Two distinct shades of green were chosen to evoke a sense of the environment while avoiding clichéd representations. This ensures an appropriate tone for the business, while also achieving a fresh and authentic look and feel.
Scope
Brand Identity, Print Design,
Motion, Brand Guidelines
Collaborators
Karen O'Neill & Michael Mesbur -
Creative Strategy, Naming & Copy
“So Studio played a pivotal role in reshaping Occupli’s identity, and the impact has been transformative. The team seamlessly wove our values into a brand identity that’s not just eye-catching but has significantly boosted our connection with our audience. So Studio’s unique blend of creativity and innovation, grounded in practical and commercially savvy solutions, set a our new brand on sure footing and ready for a successful rollout. Beyond the aesthetics, the collaboration was enjoyable, creating a brand presence that has truly elevated Occupli. So Studio as a design partner has been integral to the positive evolution of our brand. I confidently recommend So Studio for any organization aiming for a success in strategic branding initiatives.”
Odhran Molloy | Managing HR, IT, Marketing
SO STUDIO