Bumbóg
— The essential hand sanitiser

Bumbóg is a luxury hand sanitiser created using all-natural essential oils. With Bumbóg being the Irish word for bumblebee, we used this as the inspiration for the colour palette and label design. The idea was for the bottles to look like stylised bumblebees, with the point-of-sale packaging representing a grassy meadow. We wanted the photography to make the Bumbóg bottles to look like a group of bumblebees out and about. 

Scope
Brand Identity, Packaging,
Art-Direction

Collaborators
Trevor Hart - Photography
Eleanor Harpur - Art-Direction

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"Working with So Studio was a pleasure from start to finish. They understood what we wanted to achieve, shared our excitement about the product, and presented a quality of work beyond what we were hoping for. Communication throughout was excellent and they always went above and beyond to meet our requirements. I would highly recommend So Studio and I already have!"

Ray O'Hara | Co-Founder, Bumbóg

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